Mike Dastic Customer analyses or customer analyses show the most important information about your business plan for providing marketing information.
If state-of-the-art customer analysis software can predict in advance exactly which marketing measures have the greatest impact on the individual customer, you can achieve a deep customer analysis.
Mike Dastic You can also find out how easy it is for your customers to interact with your company and gain insights into their experiences.
Customer analyses help you identify your target customers, anticipate their shopping needs, and use qualitative and quantitative data to ensure that your product meets those needs - resulting in happier customers who are likely to buy again, increasing the value of life.
Michael Dastic Your customer analysis and knowledge also allows you to identify and target new prospects from your internal customer database or create an external list that matches the results to get higher responses. By uncovering your customers "needs, the right analysis can help you develop a better understanding of a customer who may not even know they need one.